Small Store
Brand: Procter & Gamble Co.Agency: Leo Burnett Chicago1970FilmVideo · YouTube
Why it matters
iconicity 24.6/50; simplicity 18.0/20; boldness 8.0/15; taste 10.2/15; single-minded, memorable idea
iconicity 24.6/50; simplicity 18.0/20; boldness 8.0/15; taste 10.2/15; single-minded, memorable idea