Gorilla
Brand: CadburyAgency: Fallon London2008FilmVideo · YouTube
Why it matters
editorial pantheon: Cadbury — Gorilla; iconicity 40.8/50; simplicity 20.0/20; boldness 12.0/15; taste 12.2/15; single-minded, memorable idea; enduring craft pedigree
editorial pantheon: Cadbury — Gorilla; iconicity 40.8/50; simplicity 20.0/20; boldness 12.0/15; taste 12.2/15; single-minded, memorable idea; enduring craft pedigree
