The Moldy Whopper
Brand: Burger KingAgency: Ingo Stockholm/david Miami/publicis Bucharest2020FilmVideo · Vimeo
Why it matters
editorial pantheon: Burger King — Moldy Whopper; iconicity 41.6/50; simplicity 18.5/20; boldness 15.0/15; taste 9.0/15; single-minded, memorable idea
